To Make Your Point Stick – Tell a Story (Part 2)

Part 1 of this article described how one of the best ways to capture attention and keep your listeners listening, is to tell a story. Here’s a brief recap from Part 1. Stories hold the key to making memories and lasting impressions because they stir emotion. They...

To Make Your Point Stick – Tell a Story (Part 1)

Whether you’re tucking your child in or competing in a cut-throat job interview, one of the best ways to capture attention and keep your listeners listening, is to tell a story. Stories hold the key to making memories and lasting impressions because they stir emotion....